The new requirements for market-beating growth
Constant change in markets and marketing is an old cliché but 2024 still feels different! Deepening challenges with workforce and ways of working, cautious and skeptical buyers, the integration of Generative AI, geopolitical and environmental pressures, and more have expanded dramatically the already full agendas that CMOs and other marketing leaders need to address.
Held in the stunning environs of Napa, CA, the Marketing Leadership Summit provides an exclusive opportunity for a select group of marketing leaders to join Momentum ITSMA Global Advisory Board members to share ideas, shape strategies and plans, and recharge their batteries for the year ahead.
With minimal presentation and maximum collaboration, this year’s gathering highlights a set of working sessions and networking on essential leadership challenges, including:
- Investment priorities amid constant change
- Managing up, down, and across: Building trust to collaborate and accelerate
- Marketing with partners and ecosystems
- Marketing with – and into – Gen AI
- Transforming Go-to-Market for account-centric growth
It’s a rare opportunity to join CMOs and top marketing leaders for cutting edge conversation, reflection, and inspiration.
And of course we’ll have wine-tasting, fine food, and calming breaks to soak up the Northern Californian sun.
Monday, May 13
Tuesday, May 14
Opening discussion: New requirements for market-beating growth
Working sessions: Emerging challenges and opportunities
Working sessions: Leading through constant change
Working sessions continue
Wine tasting reception
Wednesday, May 15
Working sessions: Developing our teams
Pulling it all together: New priorities for market-beating growth
Close and boxed lunch
Participation in the Marketing Leadership Summit is limited to 40 members of the Momentum ITSMA Advisory Board and invited guests. A small number of invitations are still available for senior marketing leaders who have an interest in our community and are looking to grow their network. If you are interested in an invitation for yourself or a colleague, please contact Laura Carroll at firstname.lastname@example.org.
Respectfully, no vendors are permitted to attend unless they are sponsoring our event.
Hotel & transportation
Silverado Resort & Spa, 1600 Atlas Peak Road, Napa Valley, CA 94558
Secure your accommodations via the online booking link: https://book.passkey.com/event/50680908/owner/3366002/home
Deadline is April 16, 2024
Transportation is the attendee’s responsibility, with options including taxi, Uber, and car rental from SFO or Oakland Airports.