Drive innovation and build reputation

Our thought leadership practice empowers businesses to establish a distinct voice in their market, driving client-led growth and enhancing overall reputation. By combining survey-driven research with expert interviews, we craft compelling and timely narratives that engage key audiences and support your business objectives.

Thought leadership is not just about sharing ideas; it's a powerful tool for building your reputation and enhancing client engagement throughout the buying journey. Our approach ensures that you leverage the full force of your organization to establish credibility with the clients that matter most. From strategy development through to implementation, we are with you every step of the way.

We provide strategic guidance to create a client-centric approach to thought leadership. Our programs are designed to drive innovation, address significant challenges, and seize opportunities within your industry. Through ideation and whitespace mapping, original research, and narrative development, we help you articulate your insights in a way that resonates deeply with stakeholders.

Partner with us to elevate your thought leadership initiatives, build trust among key stakeholders, and unlock the potential for sustained growth.  

  • 87%

    of senior executives say thought leadership is important or critical when assessing a new advisor or solutions provider.

  • 98%

    of marketers say that thought leadership has contributed to revenue over the last 12 months.

We help businesses identify and explore thought leadership strategies through ideation and whitespace mapping, enabling them to stay ahead of market trends and client demands.

Our thought leadership research delivers unique insights that position companies as industry leaders, sparking conversations that drive client engagement.

We utilize data analysis and proprietary modeling tools to deliver actionable insights, helping firms benchmark performance and make informed decisions.

We craft compelling thought leadership narratives and curate content that resonates with target audiences, establishing firms as trusted authorities in their field.

Our coaching services help executives and teams refine their thought leadership approach, ensuring they deliver impactful and authentic insights that inspire trust.

We support the translation of thought leadership into actionable business development campaigns, driving engagement with key clients and expanding market presence.

  • Vodafone grey

    Momentum understands what it actually takes to deliver an integrated go-to-market strategy, and their ability to engage with all of the stakeholders in our business to drive things forward really sets them apart.

    Sam Hoyland

    Head of Group Enterprise Marketing, Vodafone

  • With Momentum’s pedigree in account-based marketing and long standing partnership with VMware, it was a no brainer to partner with them on this strategic transformation of our go-to-market.

    Chief Marketing Officer

  • MHR grey

    Successfully relaunching People First was a vital part of MHR’s growth strategy. The results so far have been very positive. Momentum has allowed us to address multiple objectives.

    Anton Roe 

    CEO, MHR

  • Arup grey

    Arup joined Momentum to take one step closer to becoming a truly client-centric firm. During this time, our Client Team has grown and become established in providing client marketing... ensuring they put the client at the heart of their plans, engagement, and positioning activity.

    Vicky Jones

    Associate Client Teams Leader, ARUP

  • Salesforce grey

    The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

    Danny Nail

    Global Centre of Excellence Lead, Salesforce