Connect with clients on a new level

Our research and analytics practices, including client listening programs, win/loss analysis, and competitive market reviews, provide actionable insights to deepen client relationships. Through reputation equity tracking, executive profiling, and client journey mapping, we help businesses refine their market approach and stay responsive to evolving client needs.

Ensure your growth strategies are relevant and effective with our tailored research solutions. Our expertise in Account-Based Marketing (ABM) and client growth enables us to design research and analytics programs that support integrated account development, maximizing your ROI.

Our client-centric approach focuses on understanding how clients make purchasing decisions, allowing us to create insights that are not only relevant but also actionable. Beyond just delivering findings, we provide strategic guidance that drives behavior change, helping you deepen client relationships and enhance your market reputation.

We design and implement comprehensive client listening programs that capture critical feedback, helping businesses refine their approach and deepen client relationships.

Our win/loss analysis offers insights into client decision-making, helping companies adjust their strategies to increase win rates and improve competitive positioning.

We track reputation equity to measure how well a brand is perceived by its target audience, offering insights to strengthen credibility and trust in the market.

Our in-depth competitor analysis and market reviews keep businesses informed of industry trends and competitive movements, enabling them to maintain a strategic edge.

We provide executive profiling services to help firms understand key decision-makers' priorities and preferences, enabling more personalized and effective client engagement.

We create detailed client journey maps that visualize touchpoints and opportunities to enhance the client experience, driving satisfaction, and loyalty at every stage of the buying process.

  • This book should be required reading for all sales and marketing leaders in the enterprise.

     

    Jason Finbow

    Sales Director, ServiceNow

  • Accenture grey

    Put simply, Lyndon’s team and process drive incredible impact. Thanks to the support of Alisha’s team, our account team was able to harmonize the siloed activities and messages and structure this in a five-pillar strategy that everyone in the account team was able to articulate well at an international bank in the Netherlands, leading to the biggest deal in the history of our company.

    Eric Visser

    Head of Ecosystem Sourcing Services, Accenture 

  • In a word, we were surprised. We didn't expect it to be as eye-opening as it was. You challenged our thinking, and we made so many decisions in such a short time. We wish we had more time together!

    Kim Blair

    Senior Director, Global Strategic Marketing | Account-Based Marketing, Salesforce

  • Salesforce grey

    Customer trust is hard won, and easily lost. Having worked firsthand with Lyndon, she knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

    Nina Gmachl-Eshuis

    Vice President, Salesforce 

  • Oracle grey

    It's a combination of the long haul and sometimes the short-term opportunities that come up. And we found that Momentum can help us enormously in both those scenarios, that's where the strength really comes from, it's being a specialist.

    Michael Avis

    Senior Director, EMEA Marketing, Oracle 

     

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