Optimize experience

Focusing on retention and cross-sell to ensure loyalty and sustained growth

Ideal for:

In today's competitive landscape, enhancing client experience is crucial for driving loyalty and ensuring sustained growth. Recent insights show that organizations are increasingly challenged to meet client expectations, with many clients reporting dissatisfaction during their buying journeys.

To thrive, businesses must prioritize retention and cross-selling strategies that deepen relationships with existing clients. By focusing on understanding client needs and preferences, you can tailor your approach to create more meaningful interactions and deliver exceptional value. Our expertise in client experience allows you to identify opportunities for improvement, ensuring that your organization consistently meets and exceeds client expectations.

With a strategic emphasis on client retention and cross-sell initiatives, we empower you to build lasting loyalty and secure long-term revenue growth.

3.6
possible providers researched in 2018
9
possible providers researched in 2024

Win with a consistent and comprehensive approach

Our Account Development Process helps identify your strengths and weaknesses across the account engagement journey – so you can make the improvements needed to accelerate client growth.

Momentum is a strategic growth consultancy. They are partners, always bringing additional value to the table with deep knowledge and bringing innovation in their approach.

Danny Nail
Global Head of ABM, Salesforce
Account teams and marketing teams need to work so much harder now to win revenue and gain customer trust. Given Momentum ITSMA's practice, experience, and role in pioneering ABM, this book is an essential guide for sales and marketing teams looking to grow revenue.

Matt Woodford
Business Lead, Accenture
Lyndon has written a must-read for anyone looking to grow strategic accounts… Read this book and learn from years in the trenches.

Paul Wooding
Regional VP, Cloudera
Successfully relaunching People First was a vital part of MHR’s growth strategy. Momentum's approach allowed us to address multiple objectives – internal education, thought leadership, and sales enablement – in an integrated way, enabling us to achieve a huge amount in a short space of time.

Anton Roe
CEO, MHR
From the start, Momentum recognized the challenges to develop and execute a program like this to our accounts. The interactive network mapping and hyper-personalized content is a highly effective account-based program for us.

Jenni Sach
Director, Business Partner, Colt

Podcast Account-Based Marketing

KPMG: The blueprint for high-touch, high-impact ABM

In this episode of the Account-Based Marketing podcast, Heather Adkins shares the art and science of scaling ABM through sector-driven teams, AI-powered agents, and a relentless client focus.
Perspective Thought leadership

Transforming thought leadership into a client growth lever | Forbes

Thought leadership has transformed from a brand-building exercise into a pivotal element of enterprise decision making. It’s not just about generating interest; it's about securing trust, driving differentiation, and actively influencing purchase decisions.
Perspective Generative AI

Lessons learned from Momentum ITSMA's journey with AI

Explore our journey with AI, the insights we've gained, and the innovative strategies we’ve developed, including our unique approach to ‘agentic AI’ and the CARE framework.