Strategy leader

Equip your teams with the expertise to understand buyers deeply and win larger deals. Help drive land-and-expand motions and cross-sell to optimize their time.

Create growth initiatives with client clarity

As a program leader, your planning and team development is fundamental to driving growth. With clear objectives, market insights, and collaboration, you can empower your teams to build relationships that are win-win for you and your clients.

We will help identify cross-selling and upselling opportunities, optimize your resources, elevate your thought leadership, and strengthen relationships with high-value clients.

How we help

The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

Danny Nail
Global Centre of Excellence Lead, Salesforce
There is no way that any other partner would be able to do this type of work.

Wendy Smith
Managing Director of Strategic Marketing, State Street
It's a combination of the long haul and sometimes the short-term opportunities that come up. And we found that Momentum can help us enormously in both those scenarios, that's where the strength really comes from, it's being a specialist.

Michael Avis
Senior Director, EMEA Marketing, Oracle
It's an honor to work with Momentum... it puts me in a completely different league of ABM-ers.

Barka Pai
Account and Industry Marketing, Bain & Company
In my experience, Momentum ITSMA training and certification is the best training there is.

Andrea Clatworthy
Director, Head of Europe Marketing Transformation, Fujitsu

Podcast CMO

The client-centric playbook

In this episode of The Client-Centric CMO, Hewlett Packard Enterprises' Chief Marketing Officer, Jim Jackson, shares how 25 years of experience have shaped his customer-first approach to driving marketing transformation and growth.
Research Account-Based Marketing

The best of ABM is yet to come

A first look at Momentum ITSMA's 2024 Global Account-Based Marketing Benchmark report.
Perspective Account-Based Marketing

Five reasons to rethink ABM

Over the past 20 years, B2B marketing has shifted dramatically towards greater client-centricity.