Strategy leader

Drive market-beating growth through strategic insights and client-centric approaches.

Harness insights to propel your organization forward

As a leader in growth strategy or market insights, your mission is to identify opportunities and drive initiatives that deliver exceptional value to clients. Understanding market dynamics and client needs is essential for formulating strategies that foster sustainable growth.

We empower you to leverage data-driven insights to enhance your strategic decision-making and align your organization with client expectations. Our comprehensive market research and analysis provide you with a deeper understanding of industry trends, client preferences, and competitive landscapes.

By partnering with us, you'll uncover actionable insights that inform your growth strategy, ensuring that your initiatives resonate with clients and lead to lasting impact. Together, we’ll develop targeted strategies that not only enhance your market position but also strengthen client relationships, driving mutual success and superior outcomes.

How we help

We collaborate with leadership teams to set strategic priorities that align with client-led growth goals, creating solid business cases that maximize commercial impact.

We design and implement comprehensive client listening programs that capture critical feedback, helping businesses refine their approach and deepen client relationships.

Our in-depth competitor analysis and market reviews keep businesses informed of industry trends and competitive movements, enabling them to maintain a strategic edge.

We help businesses identify and explore thought leadership strategies through ideation and whitespace mapping, enabling them to stay ahead of market trends and client demands.

Our thought leadership research delivers unique insights that position companies as industry leaders, sparking conversations that drive client engagement.

Our comprehensive capability assessments identify areas for improvement, leading to actionable plans that drive performance and client success.

Successfully relaunching People First was a vital part of MHR’s growth strategy. Momentum's approach allowed us to address multiple objectives – internal education, thought leadership, and sales enablement – in an integrated way, enabling us to achieve a huge amount in a short space of time.

Anton Roe
CEO, MHR
Successfully relaunching People First was a vital part of MHR’s growth strategy. The results so far have been very positive. Momentum has allowed us to address multiple objectives.

Anton Roe
CEO, MHR
I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.
The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

Danny Nail
Global Centre of Excellence Lead, Salesforce
From the start, Momentum recognized the challenges to develop and execute a program like this to our accounts. The interactive network mapping and hyper-personalized content is a highly effective account-based program for us.

Jenni Sach
Director, Business Partner, Colt

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Our team

Executive Director, Thought Leadership
Executive Director, Learning & Development
Managing Director, North America
Senior Market Analyst
Principal, Research
Senior Consultant
Editorial Director, Thought Leadership

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Strategy leader

Harness insights to propel your organization forward

How we help

Strategy setting, prioritization, and business case development

Client listening program design and roll-out

Competitor analysis and market reviews

Ideation and whitespace mapping

Original thought leadership research

Capability assessment and development

Successfully relaunching People First was a vital part of MHR’s growth strategy. Momentum's approach allowed us to address multiple objectives – internal education, thought leadership, and sales enablement – in an integrated way, enabling us to achieve a huge amount in a short space of time.

Successfully relaunching People First was a vital part of MHR’s growth strategy. The results so far have been very positive. Momentum has allowed us to address multiple objectives.

I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

From the start, Momentum recognized the challenges to develop and execute a program like this to our accounts. The interactive network mapping and hyper-personalized content is a highly effective account-based program for us.

Lessons learned from Momentum ITSMA's journey with AI

EY: Scaling ABM for global impact

AI adoption for marketers in B2B firms

Momentum Pulse

Strategy leader

Harness insights to propel your organization forward

How we help

Strategy setting, prioritization, and business case development

Client listening program design and roll-out

Competitor analysis and market reviews

Ideation and whitespace mapping

Original thought leadership research

Capability assessment and development

Successfully relaunching People First was a vital part of MHR’s growth strategy. Momentum's approach allowed us to address multiple objectives – internal education, thought leadership, and sales enablement – in an integrated way, enabling us to achieve a huge amount in a short space of time.

Successfully relaunching People First was a vital part of MHR’s growth strategy. The results so far have been very positive. Momentum has allowed us to address multiple objectives.

I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

From the start, Momentum recognized the challenges to develop and execute a program like this to our accounts. The interactive network mapping and hyper-personalized content is a highly effective account-based program for us.

Lessons learned from Momentum ITSMA's journey with AI

EY: Scaling ABM for global impact

AI adoption for marketers in B2B firms

Momentum Pulse

Successfully relaunching People First was a vital part of MHR’s growth strategy. The results so far have been very positive. Momentum has allowed us to address multiple objectives.