Strategic content for winning relationships

We believe in the transformative power of content to shift perspectives, priorities, and decision-making within your high-value accounts. Whether we’re sparking new ideas or challenging the status quo, our goal is to drive meaningful change and fuel sustainable growth.

Our content services extend far beyond surface-level engagement. We employ a strategic, evidence-based approach to forge deep connections with key accounts, ensuring that your messaging resonates at every touchpoint. With over 20 years of experience helping clients win, we don’t just make you stand out. We create lasting impressions that solidify relationships and drive growth.

We craft tailored content strategies that resonate with key clients, including Account-Based Marketing (ABM) assets, go-to-market toolkits, and business case modeling. From optimizing sales enablement content to developing effective pursuit messaging, we ensure that every piece of content enhances your market position and fosters genuine client engagement.

Our content optimization capabilities ensure your content, campaign, and portfolio teams develop content that’s valuable to your clients, improving engagement and conversions and aligned with client needs. 

We develop bespoke ABM assets and experiences designed to engage key accounts, aligning with their unique needs and driving deeper client relationships.

We craft high-impact pursuit messaging and content that resonates with target clients, increasing the likelihood of successful deal closure.

We produce sales enablement materials that equip teams with the tools they need to engage clients effectively and close deals faster.

Our go-to-market solution toolkits provide a comprehensive suite of resources for launching products and services, ensuring market readiness and client adoption.

We develop business case models that provide a clear, data-driven rationale for investment decisions, ensuring alignment with client objectives and helping to drive pipeline conversion. 

  • Rich Data Co grey

    Lyndon and her team’s insight, vision, and laser focus on strategy execution in aligning customer executives meant we delivered our unique value proposition concisely and consistently to get a record-breaking business transformation deal over the line. She codifies that experience in this book and provides you with a step-by-step guide in how to inspire customers.

    Ada Guan

    Chief Executive Officer, Rich Data Co 

  • Salesforce grey

    Customer trust is hard won, and easily lost. Having worked firsthand with Lyndon, she knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

    Nina Gmachl-Eshuis

    Vice President, Salesforce 

  • As one of the world’s leading consultants focused upon the rarefied world of enterprise-scale procurement decision-making, Momentum ITSMA has a unique perspective on this complex and increasingly business-critical, decision-making environment.

    Tim Birt

    Partner, Osbourne Clarke

  • Account teams and marketing teams need to work so much harder now to win revenue and gain customer trust. Given Momentum ITSMA's practice, experience, and role in pioneering ABM, this book is an essential guide for sales and marketing teams looking to grow revenue.

    Matt Woodford

    Business Lead, Accenture

  • I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

Momentum Pulse

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