Unlock partner growth

Collaborating with an ecosystem to create client value and mutual success

In today's interconnected business landscape, collaboration is key to creating client value and achieving mutual success. Our focus is on activating a robust ecosystem of strategic partnerships that enhance offerings and meet evolving client needs.

We help you build strong relationships with partners, fostering open communication and leveraging complementary strengths. By working together, you can deliver comprehensive solutions that resonate with clients, driving sustainable growth and enhancing your competitive advantage.

  • 45%

    of enterprises say meeting with your executive team is their preferred way to establish and build a partnership based on trust

Five steps for supercharged relationships

  • 1
    Diagnostic

    Map existing executive approaches and assess strategy to inform relationship model.

     

  • 2
    Strategy

    Design relationship strategy with stakeholder analysis and program orchestration.

  • 3
    Enablement

    Enable client-facing teams with thought leadership and consistent relationship development actions.

  • 4
    Execution

    Orchestrate joined-up executive relationship building and engagement to deepen relationships.

  • 5
    Value realization

    Evaluate relationship tracking and harness insights for continuous improvement.

Take a deliberate approach to developing relationships

Use our Relationship Strength Model to understand the quality of your executive relationships and build a tailored engagement plan to turn your contacts into advocates. 

Executive engagement framework
  • Oracle grey

    Major account sales is quite a brutal environment, and often people get fairly overwhelmed by that. I was prepared to let them work with me directly with account teams.

    Michael Avis

    Senior Director, EMEA Marketing, Oracle 

  • Salesforce grey

    The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

    Danny Nail

    Global Centre of Excellence Lead, Salesforce 

  • I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.

  • Statestreet grey

    We were able to pilot account-based marketing really quickly, show the value that can add, and now we're looking ahead to scale across our top business opportunities.

    Iulia Balan

    Managing Director, Head of Product and Account-Based Marketing, State Street 

  • VMware grey

    There are a lot of overnight ABM experts in the industry right now and it short changes the extensive work your subject matter experts have done to understand, strategize, build, execute, and measure ABM programs at scale.

    Christian Lowery

    Global Head of Account-Based Marketing, VMware