Accelerate account growth for technology providers

Innovation moves at such pace that providers need a way to constantly adapt and differentiate in their crowded markets.

Developing precise, expert strategies for key accounts is critical for success. 

Develop growth strategies with precision and expertise

Adobe Stock 266511808

Buyers today demand cutting-edge solutions and bespoke experiences. As a result, sales processes have become complex and require sustained, tailored engagement.  

Account-Based Marketing is well-established with leading providers. With that comes a need for better marketing and sales alignment, use of advanced analytics, and automation to effectively demonstrate the potential value gains and ROI on offer.

Our customized solutions help technology providers develop account strategies with precision and expertise. With our unique insights and unrivalled experience, we'll sharpen focus around your most valuable clients.

How we help

Shift go-to-market model to account focus and create a client development culture.

Understand your clients and how to perfectly tune your sales and marketing to their needs. We help to simplify collaboration and streamline internal communications. Our data-driven frameworks keep your entire team aligned and focused on driving client-centric growth.

Design, operationalize, and embed account-based programs for top accounts.

We invented Account-Based Marketing and, with our hands-on experience in key account growth, we know exactly what it takes to propel your strategic clients to new heights. Through meaningful client relationships, we’ll help you execute programs that deepen relationships, enhance reputation, and grow revenue. 

Increase differentiation and improve the buying experience.

We combine a deep understanding of winning behaviours, client needs, and differentiation to help you win more often. With compelling buying experiences and high value opportunity development, we help to grow revenue and make a real impact on pipeline performance.

The level of trust and depth of client relationships play a major role in helping organizations achieve their business objectives. 

Strengthen trust and reputation requires a deep understanding of the environment your clients operate in, the challenges they face, and the actions they should take to overcome their barriers.


Develop a deliberate relationship strategy with attention and focus.

Proactively develop executive and multi-threaded relationships in your high-value accounts by mapping relationships, developing engagement strategies, and driving consistency. 

Land and expand into larger enterprise accounts, launch client-centric solutions and cross sell to new buyers for market-beating growth.  

We help to provide a deep understanding of your account base and buyers, and develop initiatives to expand your market share by winning higher value accounts and high value opportunities.

  • Statestreet grey

    We were able to pilot account-based marketing really quickly, show the value that can add, and now we're looking ahead to scale across our top business opportunities.

    Iulia Balan

    Managing Director, Head of Product and Account-Based Marketing, State Street 

  • Oracle grey

    It's a combination of the long haul and sometimes the short-term opportunities that come up. And we found that Momentum can help us enormously in both those scenarios, that's where the strength really comes from, it's being a specialist.

    Michael Avis

    Senior Director, EMEA Marketing, Oracle 

     

  • Oracle grey

    We get a partner that we can trust. Because in key accounts, it's commercially sensitive, it's really very sensitive from a relationship point of view between Oracle and its most important customers.

    Michael Avis

    Senior Director, EMEA Marketing, Oracle 

  • It has been a pleasure working with you and your team. I learned a lot and enjoyed the sessions! Now I will use the learnings and execute. I will definitely recommend this training.

  • Arup grey

    Arup joined Momentum to take one step closer to becoming a truly client-centric firm. During this time, our Client Team has grown and become established in providing client marketing... ensuring they put the client at the heart of their plans, engagement, and positioning activity.

    Vicky Jones

    Associate Client Teams Leader, ARUP

Related cases and insight

View all