Transform your ABM with Momentum AI

Create strategies that truly resonate with your clients' needs and expectations. The Momentum AI platform transforms insights into action, empowering you to outperform the market.

Momentum is at the forefront of developing services that harness generative AI across Account-Based Marketing programs. The Momentum AI platform is a revolutionary tool for high-value B2B firms aiming to unlock the full potential of their account knowledge and supercharge their ABM.

Our 2024 research tells us that virtually every organization has started to adopt generative AI in their marketing activity. And 91% of buyers are using this technology in the buying process. 

Developed in collaboration with AI leaders Microsoft Co-Pilot and Sana, our AI platform seamlessly integrates with your existing account data and content development processes. This ensures enterprise-grade security and privacy.

Momentum AI isn’t a generic solution. Momentum AI allows you to leverage years of ABM best practices, our Client Buying Index (CBX) insights gleaned from the Global 2000, and our expertise in certifying thousands of ABM practitioners. 

  • 50%

    of organizations use generative AI to gain insights into the needs of strategic accounts

  • 48%

    of organizations use generative AI to engage clients more effectively and improve the customer experience

With in-depth buyer and program knowledge, alongside your own account data, you can quickly identify next-best client engagements and optimize your go-to-market with confidence. This synergy helps extract more actionable value from first-party data, connecting insights from decades of ABM experience to give your program a market-leading edge.

Leverage your insights and solutions content to develop client-centric campaigns. Momentum AI sharpens client experiences from vision to execution, without significant production overheads or delays. This means you can cover more accounts faster and with greater impact. Discover how to delve deeper into accounts by creating stakeholder-personalized content that boosts overall program engagement and delivers measurable results. You can also integrate partner and alliance content for rapid joint value propositions.

Our AI advisory services help streamline your client insights and planning processes. This allows you to scale your program with speed, efficiency, and consistency – maximizing the value of your account and business data.

  • Statestreet grey

    There is no way that any other partner would be able to do this type of work.

    Wendy Smith

    Managing Director of Strategic Marketing, State Street

  • I’ve been in the industry my entire career and have found a great source of learning from our work together.

    Martin Zimmer

    Sales Leader, Snowflake

  • My mentor was absolutely incredible. He guided me through and offered super insightful feedback. This is a must have to put in your learning arsenal.

  • Dell grey

    I knew we had a hit on our hands when the CEO of a multi-billion-pound organisation started waving the document at Michael Dell during a Zoom call. 

    Elliot Young

    Chief Technology Officer, Dell Technologies

  • VMware grey

    There are a lot of overnight ABM experts in the industry right now and it short changes the extensive work your subject matter experts have done to understand, strategize, build, execute, and measure ABM programs at scale.

    Christian Lowery

    Global Head of Account-Based Marketing, VMware