About us

Rethink ABM

Momentum

Lead with clients for 
market-beating growth

Momentum ITSMA drives client-led growth for high-value B2B organizations. Our strategic insights and consultancy services help firms focus on clients, fostering deeper relationships, stronger reputations, and increased revenue.

What we do
Networking at Rethink ABM London
Marketing Excellence Awards

Who we are

We invented ABM in 2003. 
Now we’re reinventing growth.

As pioneers of Account-Based Marketing, our ongoing innovation guides clients through every phase of the growth journey – from vision to execution – ensuring they consistently outperform the market. We help organizations expand their market share by centering strategies on clients, fostering deep relationships, and creating partnerships that drive success.

Proven results

  • 16%

    year-on-year growth of revenue

  • 2x

    significant boost in reputation scores

  • $1:$50

    return on investment across key accounts

  • $83m

    revenue from enhanced solutions

  • 100%

    revenue retention of named clients

  • 5x

    improvement in win rates with partners

WHY MOMENTUM?

Trusted partner

Chosen by the world's leading companies, we partner with over 60% of the S&P 100, where stakes are high and expectations even higher.

Execution at speed

We excel at global programs, working closely with you as an extension of your team, to prioritize client focus for rapid, sustainable value creation.

Unique expertise

Our deep understanding of how the Global 2000 buy ensures we deliver lasting growth unlike any other firm.

Continuous innovation

We combine our understanding of client buying behaviors with go-to-market experience to fuel success, leading innovation in Account-Based Marketing.

Podcast

Explore the Account-Based Marketing Podcast

Dive into our top 100 management podcast Account-Based Marketing Podcast to hear how market leaders are driving strategic growth.

A collection of conversations with business leaders, sharing thoughts and practical tips for growing your valuable clients.

Latest in

Podcast

Make your clients
your world

Our people think big and deliver big

Our team is as client-centric as the strategies we build. 

With restless energy and proactive leadership, we provide the best advice based on what truly works. We take extreme ownership of our partnership with you, leveraging our expertise in strategic client development and marketing to help you win. 

Together, we build win-win relationships.

Explore careers

Our offices

  • Core HR grey

    That speed and agility and creativity in being able to get up and running really helped.

    Gaynor Finlay

    Vice President of Marketing, CoreHR

  • Salesforce grey

    The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

    Danny Nail

    Global Centre of Excellence Lead, Salesforce 

  • Microsoft grey

    One of the biggest successes we've had is our partnership with Momentum. In particular, the thought process around the materials that we build together and the insights that we deliver back into the account team, again and again, have driven such incredible impact.

    Carrie Holmes

    Director of Marketing, Strategic Accounts, Microsoft 

  • Helping companies get closer to customers and navigate complex buying cycles has been a personal mission for the decade plus I’ve worked with Momentum ITSMA.

    Emilia Maier

    Marketing Leader, Infor

  • In a word, we were surprised. We didn't expect it to be as eye-opening as it was. You challenged our thinking, and we made so many decisions in such a short time. We wish we had more time together!

    Kim Blair

    Senior Director, Global Strategic Marketing | Account-Based Marketing, Salesforce

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