Supercharge 2024: The Generative AI opportunity in Account-Based Marketing

Watch now

Join us for the launch of our brand-new Momentum ITSMA Generative AI Prioritization Model and hear some of our most exciting, cutting-edge Gen AI case studies to date.

Related insights

View all
  • There are a lot of overnight ABM experts in the industry right now and it short changes the extensive work your subject matter experts have done to understand, strategize, build, execute, and measure ABM programs at scale.

    Christian Lowery, Global Head of Account-Based Marketing

    VMware

  • Statestreet grey

    There is no way that any other partner would be able to do this type of work.

    Wendy Smith, Managing Director of Strategic Marketing, State Street

  • V Mware grey

    This program has been game-changing, completely turning around the CIO’s view of how VMware can support them.
     

    VMware marketing team

  • Oracle grey

    We get a partner that we can trust. Because in key accounts, it's commercially sensitive, it's really very sensitive from a relationship point of view between Oracle and its most important customers.

    Michael Avis, Senior Director, EMEA Marketing, Oracle 

  • Statestreet grey

    We were able to pilot account-based marketing really quickly, show the value that can add, and now we're looking ahead to scale across our top business opportunities.

    Iulia Balan, Managing Director, Head of Product and Account-Based Marketing 
    State Street