Events Calendar

In January 2022, we declared it the “Year of Marketing Enablement” as our research offered insights into ways marketing can continue its role as a critical driver of strategic growth. What we didn’t entirely project was a new “Age of Volatility” with economic, social, political, and environmental challenges disrupting our businesses and personal lives. Now, more than ever, marketing leaders need to prioritize the highest impact programs to help their companies face these challenges. Our annual State of the Profession Address highlights our 2023 MPX research (formerly known as ITSMA’s Marketing Trends research) that includes up-to-date and valuable information on the marketing trends that will be critical to marketing’s success in the year ahead. Please join Dave Munn and Julie Schwartz for our annual address where you will learn about: - Marketers' strategic priorities for 2023 and how these have changed in recent years - Marketing budget growth and allocation changes - Investment trends in essential areas such as account-based marketing, events, engagement & advocacy programs, and martech - Marketing skills in greatest demand - And more

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Momentum ITSMA’s annual Marketing Leadership Forum has long served as a vital resource for marketing leaders to gather with peers and refresh their thinking for the challenges and opportunities ahead. Join us in Napa, CA, on May 15 & 16, 2023 with a group of B2B marketing leaders from some of the world’s most influential companies to explore some of the most important topics to marketers today.

Member and non-member pricing information coming soon

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