Momentum and ITSMA: Creating an ABM powerhouse
To celebrate ITSMA joining the Momentum group, Alisha Lyndon is joined by ITSMA’s leaders to talk about the future of marketing and account-based strategy
Podcast
Winning Teams
Alisha Lyndon
July 12, 2022
One year since joining forces to create the industry's leading growth consultancy, Momentum ITSMA celebrate record success, the launch of a new community platform for B2B marketers and client wins.
Over the last 12 months, the consulting powerhouse has strengthened its service portfolio, expanded the team and invested in its learning and membership services for clients.
“Since our acquisition of ITSMA, we've doubled down on our capabilities and developed a proposition that is unmatched in our industry [...] Our global team is now organised around three main drivers of revenue growth: shaping strategies, enabling sales & marketing teams and driving effective customer collaboration. This means we're able to help our customers accelerate their own revenue growth.
Alisha Lyndon, Founder and CEO of Momentum, the global growth consultancy
The group continues to deepen its specialisms to help clients across their revenue growth journey with the addition of a number of marketing advisory services and integrated its research divisions to enable client sales and marketing teams, and enhance go-to-market strategies with deep competitor, market, and customer research.
Read the full press release here.
For more information and interview requests, contact alexandra.koenig@momentumitsma.com.
To celebrate ITSMA joining the Momentum group, Alisha Lyndon is joined by ITSMA’s leaders to talk about the future of marketing and account-based strategy
Podcast
Momentum ITSMA has enhanced its learning and development programs with two new hires and an increased focus on training programs.
Press Release
Momentum has acquired Boston-based research, advisory, and training firm ITSMA to offer unmatched depth of expertise in accelerating growth and adoption of account-based strategies.
Press Release