Winning enterprise accounts at Vodafone

  • 5 min
  • 05 Jun 2024

Vodafone wanted to reposition themselves from a tactical mobile provider to strategic communications partner in the enterprise market. 

We worked together for three years, reshaping their approach amidst challenges in market perception, internal capabilities, culture, and GTM approach.

  • 17

    Regions involved in client GTM blueprint rollout 

  • 27%

    Lift in reputation as an integrated comms provider

  • 8.2k

    Enterprise accounts engaged 

Our collaboration led to the creation of a compelling ‘Ready Business' narrative and a global GTM blueprint, successfully implemented across 17 international markets. 

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