2023’s must read ABM book
We're thrilled to be launching this highly requested book, The Executive's Guide to Account-Based Marketing
Join Robert Hollier, Partner, and Lori Weiner, Principal, Marketing Research, on this webcast with special guests from CRB, Fredrik Winterlind, Vice President, Marketing & Communications, and Kristine Thorpe, Director of Sales Services, who will share insights into how they structured a Client Experience Program by modernizing their Customer Satisfaction Program and adding a Client Loyalty Program that focuses on C-level executive relationships.
Learn how targeted research has equipped CRB senior management with critical data and insight to help improve key account satisfaction and loyalty, strengthen relationships, increase advocacy, and accelerate growth on March 9th at 11:00AM ET.
CRB is a leading provider of sustainable engineering, architecture, construction and consulting solutions to the global life sciences and food & beverage industries.
Watch this recording via BrightTALK (please note that you will be asked to set up a FREE account on BrightTALK if you don’t already have one).