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The client-centric playbook
In this episode of The Client-Centric CMO, Hewlett Packard Enterprises' Chief Marketing Officer, Jim Jackson, shares how 25 years of experience have shaped his customer-first approach to driving marketing transformation and growth.
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Lyndon and her team’s insight, vision, and laser focus on strategy execution in aligning customer executives meant we delivered our unique value proposition concisely and consistently to get a record-breaking business transformation deal over the line. She codifies that experience in this book and provides you with a step-by-step guide in how to inspire customers.
Ada Guan
Chief Executive Officer, Rich Data Co
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I knew we had a hit on our hands when the CEO of a multi-billion-pound organisation started waving the document at Michael Dell during a Zoom call.
Elliot Young
Chief Technology Officer, Dell Technologies
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From the start, Momentum recognized the challenges to develop and execute a program like this to our accounts. The interactive network mapping and hyper-personalized content is a highly effective account-based program for us.
Jenni Sach
Director, Business Partner, Colt
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It's an honor to work with Momentum... it puts me in a completely different league of ABM-ers.
Barka Pai
Account and Industry Marketing, Bain & Company
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Customer trust is hard won, and easily lost. Having worked firsthand with Lyndon, she knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.
Nina Gmachl-Eshuis
Vice President, Salesforce
Momentum Pulse
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