Landing and expanding across the Oracle portfolio

  • 5 min
  • 22 May 2024

As a niche supplier, Swisscom had limited relationships including market context, competitive landscape, audience segmentation, and persona-based positioning. 

We empowered sales and marketing teams by conducting account research to pinpoint their biggest opportunities, enabling them to secure a landmark strategic win without the need for a competitive RFP.

  • 30

    Activities integrated over 18 months 

  • 200+

    Relationships developed including board level approval

  • $24m

    Secured as a landmark win

We provided insights and equipped teams with enablement tools for managing stakeholder changes, including conversation starters and best practice communications, such as personalized emails to C-suite executives and social selling tactics.

We get a partner that we can trust. Because in key opportunities, It's commercially sensitive, it's really very sensitive from a relationship point of view between Oracle and its most important customers. 


Michael Avis, Senior Director Key Accounts, Oracle 

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