Winning enterprise accounts at Vodafone
Vodafone wanted to reposition themselves from a tactical mobile provider to strategic communications partner in the enterprise market.
We worked together for three years, reshaping their approach amidst challenges in market perception, internal capabilities, culture, and GTM approach.
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17
Regions involved in client GTM blueprint rollout
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27%
Lift in reputation as an integrated comms provider
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8.2k
Enterprise accounts engaged
Our collaboration led to the creation of a compelling ‘Ready Business' narrative and a global GTM blueprint, successfully implemented across 17 international markets.
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Three ways to reap the benefits of ABM in professional services
In the first of a three-part series, we explore how to align ABM with your firm's strategy to transform client relationships and drive growth.
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Taking reputation insight to action in high value client accounts at Unisys
We work with Unisys to take insight from clients and turn it into action, to help drive loyalty and growth across their key clients.
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Why key account growth should be about creating a win/win
Securing and retaining strategic accounts can be challenging, especially in complex industries like life sciences.