Google Cloud: Building the best gen AI-powered marketing team in the world
In this episode, we explore what it will take to win in a world where AI is rewriting the charter for marketing.
In this ABM podcast, Google Cloud's Katharyn White shares her vision for generative AI adoption and what it will take to win in a world where AI is rewriting the charter for marketing.
More in
-
Six steps to the executive table
As the CMO at Workhuman, Richard Maclachlan has navigated the journey of securing a coveted seat at the executive table. I found out how in our recent episode of The Account-Based Marketing podcast.
-
Teradata: ABM is both an art and a science
In this episode we dive into the complexities of establishing and scaling an effective ABM program – including the challenges, strategies, and keys to success.
-
Workhuman: Earning a seat at the executive table
In this episode we explore the strategies that established marketing as a key driver of growth to secure a seat at the executive table.