Mike Boogaard

Mike is a seasoned leader and executive in the marketing and SaaS industries. His career, spanning nearly two decades, has been driven by a passion for account-based sales and marketing, leveraging his relentless energy to spur substantial revenue growth.

Having collaborated with some of the world’s largest B2B brands such as Oracle, Google, Microsoft, and Amazon, among other Fortune 500 companies, Mike has accumulated a rich experience in consultative sales. His deep understanding of the industry dynamics has been instrumental in creating a significant impact on these brands’ sales and marketing strategies.

In recognition of his accomplishments, Mike has received several marketing awards for Account-Based Marketing (ABM) programs, including notable partnerships with DXC, Oracle, and Three Mobile. His influence in ABM led to him being named one of the most influential thought leaders in the field by B2B Marketing Magazine.

A graduate of Brunel University with a degree in Business, Mike also holds certifications in the Sandler, Winning by Design, and Meddicc sales methodologies, underscoring his commitment to continual learning and professional growth.

Mike embodies a unique blend of passion, experience, and expertise, continually seeking to transform and grow businesses in today’s ever-evolving marketing landscape. His diverse experience makes him a versatile and dynamic leader.

Dad of two girls and one dog, Mike’s a passionate – and often frustrated – tennis player, a lifelong (and hopeful) Arsenal fan, a student of sales, and avid podcast listener.