The rise of the third R: Relationships
Momentum ITSMA’s 2018 State of the Marketing Profession: The year of relationships. Marketing that is more targeted, tailored, and personal.
Momentum ITSMA’s 2018 State of the Marketing Profession: The year of relationships. Marketing that is more targeted, tailored, and personal. Did you miss this event about B2B marketing trends survey and marketing leadership examples? Find the slides here!
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Virtusa: A zero-distance approach to client-centric excellence
In this episode of The Client-Centric CMO, Brian Jochum shares how Virtusa has transformed its marketing by leveraging customer insights, strategic focus, and innovative technologies to prioritize client needs.
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What’s holding back your content marketing function?
Enterprise marketing leaders from multiple industries recently met with Momentum ITSMA to discuss content marketing operations best practices – in the second of three blogs, we look here at what’s not working so well.
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What’s the key strength of your content marketing function?
Marketing leaders from multiple industries recently met with Momentum ITSMA to discuss content marketing operations best practices – in the first of three blogs, we look at what’s working well.