The rise of the third R: Relationships
Momentum ITSMA’s 2018 State of the Marketing Profession: The year of relationships. Marketing that is more targeted, tailored, and personal.
Momentum ITSMA’s 2018 State of the Marketing Profession: The year of relationships. Marketing that is more targeted, tailored, and personal. Did you miss this event about B2B marketing trends survey and marketing leadership examples? Find the slides here!
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The best of ABM is yet to come
A first look at Momentum ITSMA's 2024 Global Account-Based Marketing Benchmark report.
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Momentum ITSMA announces 2024 Global Marketing Excellence Awards winners
Momentum ITSMA proudly announces the winners of its 27th Global Marketing Excellence Awards and will honor their outstanding achievements at Rethink ABM – New York on October 23.
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Inside the mind of a CIO: How to build partnerships with the C-suite
Many providers cling to outdated perceptions of what the C-suite wants, missing the mark in their attempts to connect. Craig Walker, former Global CIO at Shell, shares what it takes to win the trust of top decision-makers.