Rebalance your marketing focus in 2023
Momentum ITSMA CEO Alisha Lyndon kicked off the second day of Marketing Vision 2022 with an overview of how companies can achieve sustained growth.
Momentum ITSMA CEO Alisha Lyndon kicked off the second day of Marketing Vision 2022 with an overview of how companies can achieve sustained growth. She highlighted what works, what doesn’t, and what’s next. Her insights provide inspiration as we kick off calendar year 2023.
To view these insights, click here.
More in
-
Virtusa: A zero-distance approach to client-centric excellence
In this episode of The Client-Centric CMO, Brian Jochum shares how Virtusa has transformed its marketing by leveraging customer insights, strategic focus, and innovative technologies to prioritize client needs.
-
Ricoh: From products to partnerships – a client-led transformation
How do you evolve from product-push to client-first success? Lauren Sallata cuts through the rhetoric of client-centricity, revealing what it really takes to build powerful, profitable client relationships in today's complex B2B landscape.
-
Client-centric growth strategies: A roadmap for CMOs
In this episode of The Client-Centric CMO, we explore how marketing leaders can redefine their role in driving strategic business growth, transforming marketing from a cost center to a value creator in today's dynamic B2B landscape.