On-demand webcast: Meeting the cautious buying team with confidence & conviction
Understand buyer behavior and preferences through key highlights from Momentum ITSMA's annual Client Buying Index Research.
Key highlights from Momentum ITSMA’s annual Client Buying Index (CBX) research, and the implications of buyer behaviors and preferences.
Momentum ITSMA’s latest CBX gives insights into how marketing and sales can address the challenge of cautious and risk-averse buying teams inside the world’s largest organizations.
More in
-
What’s inside the Value of Thought Leadership 2025 report?
Early insights from our Value of Thought Leadership 2025 reveal what B2B buyers need from providers and how you can rise above the competition with insightful, client-centric strategies.
-
What sets ABM leaders apart from the rest?
We surveyed over 300 B2B marketers to discover the benefits, barriers, and best practices of Account-Based Marketing.
-
Winning mega-deal for a leading technology firm
We worked with the company to transform its client engagement strategy, leading to the largest deal in its CMT practice and setting a new standard for client relationships and growth.