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Case Study Account-Based Marketing

Enhancing client experience for retention and growth for global enterprise

We partnered with the company to enhance its ABM program, transforming its client-centric strategies, bridging organizational silos, and driving significant customer retention and growth.
Case Study Account-Based Marketing

Embedding a global ABM culture for market-leading growth at technology firm

Through a strategic ABM initiative, we helped the company achieved significant uplift in relationships, revenue, and reputation, along with substantial growth in key accounts.
Case Study Account-Based Marketing

Developing ABM capabilities for global technology firm

We helped the company successfully redefine its ABM approach, setting a new standard for client engagement and driving sustainable growth in a competitive market.

Helping companies get closer to customers and navigate complex buying cycles has been a personal mission for the decade plus I’ve worked with Momentum ITSMA.

Emilia Maier
Marketing Leader, Infor
It's a combination of the long haul and sometimes the short-term opportunities that come up. And we found that Momentum can help us enormously in both those scenarios, that's where the strength really comes from, it's being a specialist.

Michael Avis
Senior Director, EMEA Marketing, Oracle
Customer trust is hard won, and easily lost. Having worked firsthand with Momentum ITSMA, Alisha knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

Nina Gmachl-Eshuis
Vice President, Salesforce
There is no way that any other partner would be able to do this type of work.

Wendy Smith
Managing Director of Strategic Marketing, State Street
I truly appreciate your guidance and support with this ABM plan. I’ve enjoyed learning more about modern ABM techniques and how they can be applied to support our business growth.