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Case Study Account-Based Marketing

Enhancing client experience for retention and growth for global enterprise

We partnered with the company to enhance its ABM program, transforming its client-centric strategies, bridging organizational silos, and driving significant customer retention and growth.
Case Study Account-Based Marketing

Embedding a global ABM culture for market-leading growth at technology firm

Through a strategic ABM initiative, we helped the company achieved significant uplift in relationships, revenue, and reputation, along with substantial growth in key accounts.
Case Study Account-Based Marketing

Developing ABM capabilities for global technology firm

We helped the company successfully redefine its ABM approach, setting a new standard for client engagement and driving sustainable growth in a competitive market.

It's a combination of the long haul and sometimes the short-term opportunities that come up. And we found that Momentum can help us enormously in both those scenarios, that's where the strength really comes from, it's being a specialist.

Michael Avis
Senior Director, EMEA Marketing, Oracle
Customer trust is hard won, and easily lost. Having worked firsthand with Momentum ITSMA, Alisha knows what it takes to build trust, reputation, and relationships with key accounts. This approach works.

Nina Gmachl-Eshuis
Vice President, Salesforce
The strategies have served as a playbook for me over the years with my top accounts, delivering impressive results. To any B2B organization that is looking to win or grow strategic accounts, I recommend partnering with Alisha’s team.

Danny Nail
Global Centre of Excellence Lead, Salesforce
Arup joined Momentum to take one step closer to becoming a truly client-centric firm. During this time, our Client Team has grown and become established in providing client marketing... ensuring they put the client at the heart of their plans, engagement, and positioning activity.

Vicky Jones
Associate Client Teams Leader, ARUP
This is truly outstanding work by Momentum.

Hannah Grove
Chief Marketing Officer, State Street