Snowflake: Unpacking the Power of ABM

  • 26 Jul 2023

Alisha Lyndon

Fostering a strong sales and marketing alignment and leveraging data-driven insights to drive targeted engagement and boost ROI is no mean feat. In this podcast Hillary Carpio, Senior Director of ABM at Snowflake, discusses how combining agile methodologies with scalable ABM practices helps to successfully navigate the challenges of the enterprise market, creating meaningful connections and driving revenue growth.

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In this podcast Hillary Carpio, Senior Director of ABM at Snowflake, discusses how combining agile methodologies with scalable ABM practices helps to successfully navigate the challenges of the enterprise market, creating meaningful connections and driving revenue growth.

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Alisha Lyndon