June 24 ABM Certification: Master the art of ABM

In today's fast-paced and fiercely competitive landscape, succeeding with Account-Based Marketing (ABM) demands a unique blend of marketing skills, leadership capability, and business acumen.

About

At Momentum ITSMA, we proudly stand as pioneers of ABM – we understand the essential ingredients for success and our training will equip you with the skills to master the art of ABM.

We have worked alongside renowned B2B technology, telecom, and financial services firms, designing and executing groundbreaking ABM strategies and programs. Our unmatched expertise, proven methodology, and practical experience has enabled us to train and empower thousands of marketers from award-winning ABM programs, for over a decade.

Our industry-leading ABM Certification is exclusively designed for experienced client-side marketing professionals who aspire to elevate their ABM to new heights. Our high caliber learning experience fosters genuine expertise and collaboration, in an environment dedicated to excellence and tangible results. Over five months, you’ll engage in four weeks of immersive online sessions, in-depth webinars, 15 weeks of expert mentoring, and five one-on-one sessions, gaining invaluable insights to develop a robust ABM plan.

When you take part in our ABM training, you’re not only getting a certification; you’re joining an elite community of ABM professionals who’ve harnessed our cutting-edge programs and credentials. Grounded in leading industry research and the practices of the world’s highest-performing organizations, our curriculum equips you with the skills and knowledge to align your marketing strategy with overarching business objectives, delivering exceptional outcomes to drive growth.

We value your time, which is why our online program focuses on real-world practice and delivers immediate value. With direct mentorship from seasoned industry experts, you’ll emerge from our program equipped with an actionable ABM plan ready to implement. You’ll also gain invaluable insights from industry experts, delve into real-world case studies, engage in dynamic group work and discussions, and forge valuable connections with fellow marketers tackling similar ABM challenges.

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  • Statestreet grey

    We were able to partner with Momentum to quickly show the value of Account-Based Marketing, to pilot that quickly, and had a big contribution to a major business win.

    Iulia Balan, Managing Director, Head of Product and Account-Based Marketing 

    State Street 

  • Salesforce grey

    Momentum is a strategic growth consultancy. They are partners, always bringing additional value to the table with deep knowledge and bringing innovation in their approach.

    Danny Nail, Global Head of ABM, Salesforce 

  • Centrica grey

    The team have played an important role throughout the process of planning, launching and growing Centrica Business Solutions – from helping us initially develop a distinctive market story, through to building targeted vertical propositions, creating high-quality content assets and delivering tools to enable our teams. Their support has been first-class throughout.

    Simon Farr
    Head of Marketing, Centrica

  • Oracle grey

    Major account sales is quite a brutal environment, and often people get fairly overwhelmed by that. I was prepared to let them work with me directly with account teams.

    Michael Avis, Senior Director, EMEA Marketing, Oracle 

  • In my experience, Momentum ITSMA training and certification is the best training there is.

    Andrea Clatworthy