Momentum and ITSMA: Creating an ABM powerhouse
To celebrate ITSMA joining the Momentum group, Alisha Lyndon is joined by ITSMA’s leaders to talk about the future of marketing and account-based strategy
by Alisha Lyndon
July 20, 2021
To celebrate the ITSMA joining the Momentum group, Momentum CEO and founder Alisha Lyndon is joined by ITSMA’s leaders to talk about the future of marketing and account-based strategy. Hear ITSMA president and CEO Dave Munn, SVP of consulting Rob Leavitt, and Julie Schwartz, SVP of Research and Thought Leadership, discuss how marketing is evolving into a growth driver and organisation builder.
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