Account-Based Growth
Alisha Lyndon
February 9, 2021
Head of Global Account-Based Marketing at Qlik, Nancy Carlyle, tells us why co-creating marketing with customers is the future for ABM.
In this episode Nancy Carlyle Harlan, Head of Global Account Based Marketing at Qlik explains why co-creating marketing with customers is the future for ABM and why it’s essential to lead with a unified strategy to ensure everyone is aligned with the same objectives.
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