The industry's leading awards for high-performance marketing

Since 1998, Momentum ITSMA has honored high performance in marketing with our coveted Marketing Excellence Awards.

The Marketing Excellence Awards (MEA) focus on high-performance Business to Business (B2B) marketing. Based on a comprehensive, strategic approach to marketing, the MEAs recognize marketers who drive business success and gain greater market share.

Momentum ITSMA’s annual awards program allows ambitious sales and marketing leaders to celebrate their impact in the eight award categories:

Advancing Thought Leadership
Building Best-in-Class Marketing Organizations
Leveraging Customer Research
Driving Strategic Growth
Embedding an Account-Based Culture
Enabling Sales
Scaling ABM Programs
Strengthening Executive Engagement

View our Eight 2023 Award Categories

Advancing Thought Leadership

Developing thought leadership initiatives that stand out in the mind of the target audience, strengthen reputation and engagement, and accelerate pipeline and revenue growth.

Apply now

Building Best-in-Class Marketing Organizations

Enabling the marketing organization to orchestrate activities that drive strategic growth, through the optimal use of technology, by focusing on developing skills and forging career paths, and by fostering an agile and collaborative environment.

Apply now

Leveraging Customer Research

Taking an objective, data-led approach, incorporating primary and secondary research, to create and deliver programs that drives customer or revenue growth.

Apply now

Driving Strategic Growth

Collaborating with business leadership to identify, develop, and accelerate new strategies to become a transformational business partner to clients.

Apply now

Embedding an Account-Based Culture

Partnering with business leaders to establish a client-centric approach across the organization as a core go-to-market strategy that delivers market-beating growth.

Apply now

Enabling Sales

Ensuring “no daylight” between marketing and sales, with innovative and flexible sales enablement approaches that focus on high-quality content, personalized insights and intelligence, and client-centered programs that drive revenue.

Apply now

Scaling ABM Programs

Tapping into an existing successful ABM approach and deploying it across a broader range of accounts to co-innovate and create demand across the organization.

Apply now

Strengthening Executive Engagement

Integrating a strategic, multichannel engagement program with content, events, and experiences that broaden and deepen executive-level relationships with priority clients and prospects and pave the way for growth.

Apply now

2023 Marketing Excellence Awards

Do you have a high-performing program or team that has driven business impact for your organization?

Submit it for a Marketing Excellence Award

Go-to-market leaders have been adding more value than ever to their companies’ strategic growth, and 2023 marks the 26th anniversary of Momentum ITSMA’s Marketing Excellence Awards.

*Download our submission guidelines here and follow the link below to sign up and apply.*

Submit Your Entry

The Marketing Excellence Awards are open to all B2B firms. With eight award categories, there’s a place for every marketing success story. Deadline for submissions is now Friday, May 19, 2023. View our Submission Guidelines (above) before applying.

Get Started

Momentum ITSMA will honor two winners in each category.

Diamond Awards: Best in class for the industry, as measured by innovation, execution, and results.
Gold Awards: Standout performance in improving marketing performance, as measured by planning, innovation, execution, and business results.
Small and Medium Business Awards: In addition to the two winners in each category, Momentum ITSMA will award two winners from small- and medium-sized businesses. These awards will go to the strongest submissions from two companies with less than $500 million in annual revenue, regardless of category.

Original deadline for submissions: May 5, 2023
New Deadline for submissions: May 19, 2023
Finalists announced: August, 2023
Awards Ceremony: November 14, 2023