The industry's leading awards for high-performance marketing

Since 1998, Momentum ITSMA has honored high performance in marketing with our coveted Marketing Excellence Awards.

The Marketing Excellence Awards (MEA) focus on high-performance Business to Business (B2B) marketing. Based on a comprehensive, strategic approach to marketing, the MEAs recognize marketers who drive business success and gain greater market share.

Momentum ITSMA’s annual awards program allows ambitious sales and marketing leaders to celebrate their impact in the eight award categories:

  • Advancing Thought Leadership
  • Building Best-in-Class Marketing Organizations
  • Leveraging Customer Research
  • Driving Strategic Growth
  • Embedding an Account-Based Culture
  • Enabling Sales
  • Scaling ABM Programs
  • Strengthening Executive Engagement

Finalists Announced for 2023 Marketing Excellence Awards

Momentum ITSMA announced the finalists for its 26th B2B Marketing Excellence Awards, with the winners to be honored at this year's Marketing Vision conference in Boston.

View all finalists here

View our Eight 2023 Award Categories

Advancing Thought Leadership

Developing thought leadership initiatives that stand out in the mind of the target audience, strengthen reputation and engagement, and accelerate pipeline and revenue growth.

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Building Best-in-Class Marketing Organizations

Enabling the marketing organization to orchestrate activities that drive strategic growth, through the optimal use of technology, by focusing on developing skills and forging career paths, and by fostering an agile and collaborative environment.

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Leveraging Customer Research

Taking an objective, data-led approach, incorporating primary and secondary research, to create and deliver programs that drives customer or revenue growth.

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Driving Strategic Growth

Collaborating with business leadership to identify, develop, and accelerate new strategies to become a transformational business partner to clients.

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Embedding an Account-Based Culture

Partnering with business leaders to establish a client-centric approach across the organization as a core go-to-market strategy that delivers market-beating growth.

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Enabling Sales

Ensuring “no daylight” between marketing and sales, with innovative and flexible sales enablement approaches that focus on high-quality content, personalized insights and intelligence, and client-centered programs that drive revenue.

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Scaling ABM Programs

Tapping into an existing successful ABM approach and deploying it across a broader range of accounts to co-innovate and create demand across the organization.

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Strengthening Executive Engagement

Integrating a strategic, multichannel engagement program with content, events, and experiences that broaden and deepen executive-level relationships with priority clients and prospects and pave the way for growth.

Apply now

2023 Marketing Excellence Awards

Do you have a high-performing program or team that has driven business impact for your organization?

Submit it for a Marketing Excellence Award

Go-to-market leaders have been adding more value than ever to their companies’ strategic growth, and 2023 marks the 26th anniversary of Momentum ITSMA’s Marketing Excellence Awards.

*The deadline has now passed, but download our submission guidelines here for future reference.*

Submit Your Entry

The Marketing Excellence Awards are open to all B2B firms. With eight award categories, there’s a place for every marketing success story. The deadline for submissions has now passed.

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Momentum ITSMA will honor two winners in each category.

Diamond Awards: Best in class for the industry, as measured by innovation, execution, and results.
Gold Awards: Standout performance in improving marketing performance, as measured by planning, innovation, execution, and business results.
Small and Medium Business Awards: In addition to the two winners in each category, Momentum ITSMA will award two winners from small- and medium-sized businesses. These awards will go to the strongest submissions from two companies with less than $500 million in annual revenue, regardless of category.

Finalists announced: September 6, 2023 – view here.

Awards Ceremony: Marketing Vision Conference, November 14, 2023. Register here.