What To Expect For Account-Based Marketing In 2023

CEO of Momentum ITSMA & author of An Executives Guide to ABM, helping firms develop, embed and enable Account Based Marketing strategies.

Alisha Lyndon

by Alisha Lyndon

April 12, 2023

ABM

"Every year," Alisha states, "my team and I leverage our expertise and resources to share predictions for what others can expect in the coming year. Here's what I believe is in store for 2023: Companies will double down on ABM spending."

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