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The Brand Humanist: How to Inject Purpose into a Company’s Reputation
Alicia Tillman shares her personal perspective and strategy for brands, brand purpose, and communicating the value of brand to executives.
Article
Alicia Tillman shares her personal perspective and strategy for brands, brand purpose, and communicating the value of brand to executives.
Article
Latest publications, including Momentum ITSMA's Marketing Transformation Maturity Model, viewpoint on AI and marketing, case study on IBM's new work of marketing...