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The Brand Humanist: How to Inject Purpose into a Company’s Reputation
Alicia Tillman shares her personal perspective and strategy for brands, brand purpose, and communicating the value of brand to executives.
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Alicia Tillman shares her personal perspective and strategy for brands, brand purpose, and communicating the value of brand to executives.
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Latest publications, including ITSMA's Marketing Transformation Maturity Model, viewpoint on AI and marketing, case study on IBM's new work of marketing...