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Top 10 B2B Marketing Content in 2021
Top 10: Marketing Content in 2021. What resonated most with members last year? ABM, executive engagement, and other strategic growth drivers.
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Top 10: Marketing Content in 2021. What resonated most with members last year? ABM, executive engagement, and other strategic growth drivers.
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With the demand for fast information, and snappy opinions, easily digested on a mobile device, you would be forgiven for thinking that long-form content is no longer relevant.
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Senior executives who buy services and solutions valued at $500K or more recognize their solution providers for providing valuable content, according to this ITSMA survey.
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More B2B marketers are looking to influencer marketing to cut through the clutter with compelling and differentiated content. What is influencer marketing?
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Momentum ITSMA rolled out the new 4 P's of content marketing last year: Personalized, Proactive, Peer Influenced, and Proven. This study proves the 4 P's are more necessary now than ever...