The Do’s and Don’ts of a Successful Marketing Excellence Award Submission
Interested in submitting an entry for ITSMA's 2021 Marketing Excellence Awards program? Review our list of do's and don'ts based on judges’ comments over the years.
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Since 1998, ITSMA has honored the best performance in marketing B2B services and solutions with our coveted Marketing Excellence Awards. Many recipients have won multiple times over, and they often have cutting edge marketing programs and creative execution.
Some of our proud MEA 2020 award winners
But what about the submissions? While we focus on the programs, the application itself can make or break an organization’s chance at winning an MEA. We reviewed our judges’ comments from past years and came up with a list of 10 things that will help your submission, as well as another 10 that might harm it.
Take a look at this guide and get ready to submit your innovative marketing program for an MEA by May 19.
Bonus: Entertain us! Make us smile! Use the word kerfuffle in a creative way!
Bonus: Don’t submit a document in “review” mode!